You don’t need more content. You need better content.
Content that's memorable, and moves people to act. I help business owners and small-but-mighty teams build content systems that scale their voice, support sales, and eliminate the “too hard” pile with smart strategy and custom GPTs.
What I Do
Content Strategy & Brand Positioning
Messaging that clarifies and answers the only questions that really matter for sales:
✔ Is this easy to buy?
✔ Does the price feel right?
✔ Will I look smart (or at least not dumb) for choosing this?
✔ Define your ICPs (based on behavior, not fluff)
✔ Identify pain points and buying triggers
✔ Clarify your positioning and market differentiation
Custom GPTs & AI-Assisted Content Systems
Not your average prompt packs. I build strategic GPTs that generate on-brand, high-utility content that your team will actually use.

✔ Custom GPTs trained on your voice, strategy, and customer language
✔ AI-powered workflows for content your team can scale
✔ Team training on how to prompt, refine, and humanize output
Web Design & Conversion Copywriting
Copy that does its job—turning browsers into buyers.
✔ Websites built for clarity and action
✔ Streamlined layout and copy designed around how people
actually decide to buy
✔ Structure that reduces friction and builds trust
✔ Built on Duda for speed, clarity, and mobile responsiveness
✔ Designed to show your customer what to do—and why to do it now
✔ Landing pages that guide and convert
✔ Email sequences, lead magnets, and funnel copy that sell without screaming
Sales Enablement Content
Give your sales team the content they need to close faster and smarter.
✔ Decks, one-pagers, emails, and scripts
✔ Consistent messaging across marketing and sales
✔ No more “what do we say here?” moments
✔ Strategic decks, service one-pagers, and case studies
✔ Talk tracks aligned with your content strategy
✔ Consistent messaging across the funnel
Things I don't do.
- Full-service social media management. I build the system that helps your team do this.
- Paid media / ads management (Google, Facebook, etc.). I write the copy that ensures the ad converts.
- “One quick tweak to a homepage." I don’t do bandaid solutions. Content surgeon here, not CNA.
If you're not sure if what you need fits, just ask. I’ll let you know straight up — or refer you to someone solid if I’m not the right fit.
How It Works
01
Discovery & Inputs
We clarify your goals and gather what matters—your ICPs, sales scripts, brand voice, and positioning.
02
Strategy & Systems
I build your brand’s strategic foundations and train your custom GPT (if included). We lock in your messaging and system framework.
03
Content & Copy Execution
We apply the strategy where it counts: your website, your emails, your sales tools. Fast. Focused. Done.
04
Scale & Support
You leave with everything you need to scale content without losing clarity. Optional ongoing support available.
Who It's For
Founders
who want a strategic, effective marketing funnel.
Teams
who want messaging that actually helps them sells.
Businesses
ready to scale their content without losing their brand voice.
Pricing Tiers
I work with a wide range of clients — from solo founders to small teams and enterprise brands.
Custom projects and à la carte options available upon request.
A clear plan before you commit to the big stuff.
Starting at $350
Need expert eyes on your messaging, site, or content before diving into strategy or a rebuild? Great for solo founders, in-house teams, or anyone stuck asking, “Is this working? What can we do better?"
Includes:
30-min kickoff call
Audit of your existing website, brand messaging, and/or content system
Written summary of findings (PDF)
Quick-win recommendations
Optional upgrade credit if you move forward on a full package
For scrappy businesses who need a better site and better words—fast.
Starting at $750
✔ Ideal for DIYers or brand-new businesses
✔ Focused on answering your buyer’s 3 big questions
Includes:
Mini messaging guide (ICP + pain points + clarity positioning)
Homepage or landing page copy (written for real human brains)
1-hour site strategy call
Optional: Duda one-page design + launch (+$250)
Best for busy founders who need strategy + execution they can scale
Starting at $2500 — a foundation that makes marketing easier.
✔ Built for conversions
✔ Designed around ease, clarity, and confidence for your buyer
Includes:
Content strategy + brand messaging doc
Website copy (up to 5 pages)
Duda site design + launch (simple layout, built for UX)
Custom GPT (trained to sound like you, not a robot)
30-minute GPT training session
1 round of revisions per deliverable
For founders, agencies, and teams who are scaling fast and need messaging that keeps up
Starts at $5,000 – Custom-built, scalable systems
For brands who want the website, the AI, the messaging—and the long-term plan.
✔ Built for teams ready to grow
✔ Messaging that matches how people decide and buy
Includes everything in Core, plus:
Full website design + content (up to 6 pages)
SEO copy structure + keywords
Automated email sequence (3–5 emails)
Expanded GPT prompt library + internal usage guide
Sales enablement content (choose 1: sales deck, lead magnet, brochure, infographic, or script)
Optional 30-day support post-launch
Not sure what you need?
Book a meeting and we’ll figure out what gets you the biggest impact fast.